Identity, type, website, environmental

Cottino Social Impact Campus

Mybosswas Sierpiński

Mybosswas was the creative director of the Cottino Social Impact Campus launch promoted by the Cottino family and its philanthropic foundation. A dynamic and constantly changing vision has visually dressed all the activities of the new Campus, from events to the operational headquarters, from the website to traditional communication activities.

A series of logos, a typeface designed for the occasion, a series of artwork, a site and platform of on-demand content, a videowall installation, the art direction of an event for 700 people are just some of the milestones of this multidisciplinary project.
The visual metaphor behind the story is fractal theory, modularity and repetitiveness as key to the reorganization and remodulation of the world of work and research.

Project team

Creative direction
Giorgio Ferrero

Project management
Marco Quartana

Video palinsesto
Federico Biasin

Multimedia direction
Rodolfo Mongitore

Art direction
Arianna Grasso

Logo redesign
Riccardo Bianchi
Arianna Grasso

Copywriting
Edoardo Rubatto

Motion direction
Carlo Mossetti

Graphic Design
Natalia Trzmielak

Motion graphics
Matteo guerra,
Gabriele Lamendola

Web developer
Lara Borgognoni